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© 2019 KATE Umwelt & Entwicklung e.V.

It's going fairwärts!

fairwärts - Competition for sustainable travel

The successful education and competition project fairwärts enters its third round. The focus of this year's 2019/2020 competition will be on the main themes:

  1. "Biodiversity" with our subject partner Global Nature Fund

  2. "Fair along the service chain" with our subject partner Service Quality Germany

  3. "Fair encounters" with our subject partner Studienkreis für Tourismus und Entwicklung (Study Group for Tourism and Development)



Find further information regarding Competition and Application at

Step 1: Knowledge

fairwärts is not only a competition, but also an educational and awareness raising project. It is our goal that employees, responsible persons and product managers of German tourism companies should deal with the main topics of the competition and develop their own ideas and actions with the help of the free and practice-oriented educational offers we have created. The focus is on sustainable tourism.

Step 2: Application

Im Rahmen des fairwärts-Wettbewerbs können Tourismusunternehmen und -organisationen (z.B. DMOs, Reiseveranstalter, etc.) im Bewerbungszeitraum von Oktober 2019 bis Januar 2020 innovative Ideen und Aktionen einreichen. Eine fachkundige Jury aus Experten aus Wissenschaft und Praxis wählen aus allen Einreichungen einen Gewinner pro Kategorie.

Step 3: Award ceremony and communication campaign

The winners of the fairwärts competition will be publicly awarded in April 2020 at the Fair Handeln trade fair in Stuttgart. The entire competition will be accompanied by an extensive communication campaign.

Go ´fairwärts´ with us - apply now until 31.01.2020! 

Since the competition ´fairwärts´ is only offered within Germany. Further details are not translated into English. 


Project partners


Subject partners


Sponsored by ENGAGEMENT GLOBAL with means provided by the


Your contact person for fairwärts

Katharina Bütow

Project leader

+49 711 248397 - 21